Baraboo Circus Bash Branding
Have you ever been to the circus? You might want to check this one out. For this project I was in charge of designing the branding and identity of the Baraboo Circus Bash in Wisconsin. Starting off by doing research on typical circus branding like Cirque du Soleil, Big Apple and The Ringling Bros, I realized that many stick to traditional circus branding and I decided to do something different bright and modern. With a dark background to imitate the inside of the big top I wanted to offset that using bright primaries to imitate the lights and magic that circus emits.